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    Editing Your Own Website: Pros & Cons

    One of the most common questions that we hear from new client is: "Can I edit my own website?" The answer is yes, but there are some important things to consider in this decision. We live in a do it y...

    Jay Owen - Business Builders marketing expert and content author
    Jay Owen,CEO & Founder

    25+ years in digital marketing | StoryBrand Certified Guide | HubSpot Platinum Partner | Author of 'Building a Business That Lasts'

    Last updated: 2011-08-30
    TL;DR
    One of the most common questions that we hear from new client is: "Can I edit my own website?" The answer is yes, but there are some important things to consider in this decision. We live in a do it y...
    3 min read
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    Editing Your Own Website: Pros & Cons
    One of the most common questions that we hear from new client is: "Can I edit my own website?" The answer is yes, but there are some important things to consider in this decision. We live in a do it yourself culture. Most of us like to feel like we have full control over something and that goes for our company websites as well. When we started building websites (over 12 years ago), it was very difficult to give a customer access to editing their website without them having some advanced coding knowledge and lots of training. Times have changed and there are lots of great systems out there that make it much easier to update a website directly. There are even many great free and open source products like Word Press (our favorite), Joomla, Drupal, Expression Engine (not free), and others. Each of these products have their own advantages and disadvantages. One of the key questions I often ask new clients is, "how often do you expect to change the majority of the content on your site?" If the answer to that is less than once a month, it usually does not make sense to spend the extra setup costs and go through training on how to manage and update content yourself. If you only plan to update information every few months, it makes more sense to send it to us (or your web development team) to take care of it for you. It's kind of like me with my car, I COULD change my own oil and rotate my own tires, but it doesn't make sense for me to do that with the time and cost involved. I'd rather just take it to a professional. If you plan to make regular updates to your site on a weekly basis, it usually makes more sense to have control over the content of your website. Another key point to consider is that you may not need control over ALL of the content on your site. Focusing in on the areas that really need regular updates like a news section, calendar of events, or blog, can help keep the setup costs down but give you the control you need to keep information fresh on the site. Keep in mind too, that whoever does your website maintenance does not need to be in your area. We are located in St. Augustine, Florida and service many clients in Jacksonville, but we also have clients all over the country from Key West to Seattle. We can provide quick updates to any website (even ones we didn't build) via e-mail, phone, or fax (yes, we still have a fax machine... although it just forwards to our e-mail). Hopefully this has been helpful in the decision process of installing a content manamgenet system to edit your own website or not. If you have any questions, we'd love to help. Just give us a call at 877-378-6101 or e-mail [email protected]

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