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    5 Benefits of Working with a Google Partner

    Business Builders is proud to announce that we are now officially a Google Partner! We received our official Partner Badge in early January, and look forward to using this exciting opportunity to help...

    Jay Owen - Business Builders marketing expert and content author
    Jay Owen,CEO & Founder

    25+ years in digital marketing | StoryBrand Certified Guide | HubSpot Platinum Partner | Author of 'Building a Business That Lasts'

    Last updated: 2018-01-27
    TL;DR
    Business Builders is proud to announce that we are now officially a Google Partner! We received our official Partner Badge in early January, and look forward to using this exciting opportunity to help...
    3 min read
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    5 Benefits of Working with a Google Partner
    Business Builders is proud to announce that we are now officially a Google Partner! We received our official Partner Badge in early January, and look forward to using this exciting opportunity to help our clients grow in new ways.
    What is a Google Partner?
    So, what exactly does becoming a Google partner mean? Google grants the ‘Partner’ status to companies who are AdWords certified and have proven they can manage a high level of ad spend each month for over a year. Partners get access to a range of benefits, including special events, training, industry research, certifications, and more. But we’re not the only ones who benefit. We are certified in Google Adwords, and get access to a new set of features that will increase the productivity of our marketing campaigns. Our clients will see improved results and rank higher now because of our partnership. Below are 5 benefits that will help our clients grow.  
    1. Work with Certified Adwords Experts
    A Google Partner agency has certified staff members who have completed multiple exams and proven that they can provide measurable numbers and real growth. You get the peace-of-mind of knowing we have the ability to effectively manage your AdWords campaign.  
    2. New AdWords Features
    Google Partners must be well-versed in all the features of AdWords and use them in a way that is profitable to the client. Our analysts are required to master the use of keywords, site links within ads, ad scheduling, split testing, ad extensions, broad match modified keywords and more. We aim to take full advantage of the new features to run the very best marketing campaigns for our clients.  
    3. Beta Testing
    Google is always rolling out new changes. Whether it’s an algorithm update, a new feature or a new application. Our badge gives us access to beta features, meaning when Google comes out with something new, we are among the first to test it out. This gives us and our clients a leg up on our competition. We can roll with the changes before they’re even released to the general public!  
    4. Top-Notch Customer Service
    Google keeps its partners in check by monitoring their performance to ensure clients receive high-quality service. They review our campaigns to make sure we're delivering the customer service that Google expects. If we don’t run our clients’ campaigns at a high level, we could lose our ‘Partner’ status, so we have even more motivation to stay at the top of our game year round.  
    5. Access to Google Rep
    As partners, we have access to our own Google representative. We can contact the rep directly and receive assistance with any issues if needed or helpful feedback to improve our service. This feature is not available to agencies who aren't Google certified.   We look forward to using our 'Partner' status in the future to create and manage campaigns better than ever before. As we grow, we want to help all our clients grow as well. If you're interested, get in touch with us today.

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