PPC Mistakes to Avoid
Pay-per-click advertising (PPC) can be one of the most useful tools for marketing your business—if you know how to use it. There are thousands of advertisements all vying for a consumer’s attention any given day. In today’s saturated market, it’s important to create effective ads and even more important to make sure those ads are […]
A Complete Approach to Online Marketing
Marketing can be overwhelming, especially in today’s world of social media, Adwords, and more. We believe that online marketing should have a balanced approach and not just depend on one avenue. The graphic helps describe how we see marketing across multiple sources. A company’s website should serve as the hub of their online marketing. Use […]
KEEPING UP WITH MARKETING CHANGES
One of the biggest questions people often ask me about the business we’re in is “how do you keep up with all of the changes?” After all, when DE started, social media wasn’t a word people used, HD video hadn’t been invented, live streaming a video would cost thousands, the internet was slow, you certainly […]
