Look What You Made Us Do: 
5 Lessons in Brand Storytelling from Taylor Swift

Look What You Made Us Do: 
5 Lessons in Brand Storytelling from Taylor Swift

Unless you’ve been living under a proverbial rock, then you’ve probably heard about Taylor Swift’s new album ‘Reputation’ and her edgy reinvented image to match. 

Normally, I’m not one to jump on the pop culture bandwagon, but Swift’s new rebrand has me applauding her raw creative genius on a whole other level. As a designer, […]

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