How to Get Google to Trust Your Website

Image of hand on laptop using Google search

Google ranking is complicated, but one factor is something called “domain trust.” There’s most likely an algorithm Google uses to determine this, but there’s no official Google documentation on it. The more Google trusts your website, the higher you rank. Some ways of increasing Google trust are easy, including having a privacy policy and keeping […]

Google Update: Penguin and Possum

PenguinPossum BlogGraphic 725x500

Penguin In 2012, Google introduced the “Penguin” update. This major update was in response to websites using link schemes to artificially boost search rankings and increase traffic. The Penguin update was designed to penalize websites for spamming Google’s results page. While the update did clean up the search results, the problem was that it operated […]

How to Rank Your Website Higher for SEO

Ranking BlogGraphic 725x500

When people go looking online for products and services, they typically use a search engine such as Google. Consumers are much more likely to visit your website if it ranks highly on local searches. Google is constantly updating its algorithm, and keeping up with all the changes can be difficult. Follow these tips to get […]

FREE RESOURCE

Marketing Masterclass

Demystify marketing with our Marketing Masterclass! Enjoy this free video series and learn how to generate attention and acquire new customers through clear messaging and smart marketing.

Course Preview